The high promotion expenditure of 37 million dollars in the first half of the year on Polkadot is "not significantly effective"

BlockBeats reports that on July 2, Polkadot spent $37 million in the first half of 2024 for promotion, aiming to attract new users, developers and businesses. Specifically:

· $10 million was used for advertising/sponsorship;

· $4.4 million was allocated to influencers and other influential figures;

· $4 million went towards digital advertising.

However, the community has expressed that Polkadot seems to be "invisible" on platform X and other platforms.