Why is Tether's CEO everywhere now?

According to a report by Bijie Network: Tether CEO Paolo Ardoino has launched a media campaign aimed at repositioning the company as a legitimate and indispensable financial institution, while also introducing its new US-regulated stablecoin, USAT. Ardoino highlighted Tether's USDT market capitalization of $187 billion, its cooperation with global law enforcement agencies to freeze illicit funds, and over $30 billion in excess reserves. He views Tether’s expansion into gold-backed tokens and decentralized artificial intelligence platforms as part of a broader strategy to build a stable and sustainable company that serves the world’s underbanked populations.