AMC Theatres announces plans to launch a brand-new exclusive priority seating service later this year.

This service will first be available to A-List members and Stubs tier members, with no additional fees charged. According to information disclosed during the conference call, the launch of priority seating aims to enhance the moviegoing experience for premium members. Members will enjoy priority seat selection, allowing them to secure ideal seats in advance for popular film screenings. This initiative is part of AMC Theatres' ongoing efforts to optimize its membership service system, further increasing user loyalty by adding exclusive benefits. Analysts believe this will also help the company strengthen the advantages of the offline moviegoing experience amid intensifying competition from streaming platforms.