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Truist Raised Target Price on Sonoco Products (SON) to $69, Following Investor Day

Truist Raised Target Price on Sonoco Products (SON) to $69, Following Investor Day

FinvizFinviz2026/02/27 04:48
By:Finviz

Sonoco Products Company (NYSE:SON) is one of the 13 Deep Value Stocks to Buy Right Now

Truist analyst Michael Roxland, on February 20, raised his target price on Sonoco Products by 27.8% to $69 (from $54) and reiterated his Buy recommendation on the stock. He said that the company’s near- and medium-term guidance, presented during an Investor Day it hosted on February 17, seemed achievable and implied “lots of upside.”

In that investor day, Howard Coker (President and Chief Executive Officer of Sonoco Products) and members of the senior leadership team presented their financial targets over the next three years. They are targeting a 200-basis-point expansion in adjusted EBITDA margins, which would yield $1.5 billion in adjusted EBITDA by the end of 2028. The EBITDA growth would then translate to $2.5 billion in cumulative cash flow from operations over the next three years. As for capital expenditures, they are aiming to maintain CapEx levels at 4% of sales, while targeting a long-term net leverage level of below 2.5x by 2028.

The CEO further added that Sonoco’s operations are much simpler now, running two market-leading businesses with more focused priorities. This market position and streamlined focus make the company well positioned for consistent earnings growth, margin improvement, and more efficient capital allocation – all translating into strong cash flow generation.

Truist Raised Target Price on Sonoco Products (SON) to $69, Following Investor Day image 0

Sonoco Products Company (NYSE:SON) is a manufacturer of industrial and consumer packaging products. The company is based in Hartsville, South Carolina, and was founded in May 1899.

While we acknowledge the potential of SON as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you’re looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock.

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Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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