blizzard stock (Activision Blizzard) — Complete Guide
Blizzard stock (Activision Blizzard, Inc. — ATVI)
Keyword in context: This article uses the term blizzard stock to refer specifically to Activision Blizzard, Inc. common equity (ticker ATVI) as understood by investors and market participants. Readers will get a comprehensive primer on corporate history, business segments, major corporate events (including M&A and regulatory outcomes), trading status, investor metrics, risks, and how to verify live equity information.
Overview
blizzard stock commonly denotes the publicly traded common shares of Activision Blizzard, Inc. (historically traded under the ticker ATVI on the NASDAQ). Activision Blizzard is a global interactive-entertainment company composed of major publishing and development units (Activision Publishing, Blizzard Entertainment and King). Its franchises and platforms span console and PC (for example, Call of Duty and World of Warcraft) and mobile (for example, Candy Crush), making the company a large-cap player in games and digital entertainment prior to major corporate transaction activity.
This guide is intended for investors and research-minded readers who want a reference on what blizzard stock meant for markets, how corporate events affected shareholders, and where to confirm live information. The article cites public reporting and filings where appropriate and flags dates for material events.
Company history and corporate timeline
Origins and mergers
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Activision and Blizzard: The entity known as Activision Blizzard traces to the 2008 combination of Activision, a long-established console publisher, and Vivendi Games (which included Blizzard Entertainment). The consolidation brought together franchise-focused publishing (Activision) and Blizzard’s PC-centric franchises (World of Warcraft, Diablo, StarCraft).
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King acquisition: In 2015–2016, Activision Blizzard moved to strengthen its mobile footprint by acquiring King Digital Entertainment, the maker of Candy Crush, expanding the company’s exposure to high-margin mobile and in-app monetization.
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Flagship franchises: Across its units, the company’s most valuable intellectual property included Call of Duty (Activision), World of Warcraft and Overwatch (Blizzard Entertainment), and Candy Crush (King). These franchises generated recurring revenue via new titles, expansions, in-game purchases, season passes, and live services.
Recent corporate events and M&A activity
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Microsoft acquisition announcement (January 18, 2022): Microsoft announced an agreement to acquire Activision Blizzard for approximately $68.7 billion in an all-cash transaction that valued the company at $95.00 per share. This bid and the ensuing process became the defining corporate event shaping the trading and status of blizzard stock. As of Jan 18, 2022, the proposal and its terms were widely reported by financial press and regulatory filings.
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Regulatory review and consent solicitations (2022–2023): The proposed acquisition underwent multi-jurisdictional regulatory reviews, including scrutiny from competition authorities in the U.S., the U.K., the European Union, and other jurisdictions. The process included conditional approvals, remedies proposals, and at times contested decisions that influenced the timeline and market sentiment around blizzard stock.
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Transaction completion and closing (October 13, 2023): As of Oct 13, 2023, Microsoft completed the acquisition of Activision Blizzard and took the company private, according to SEC filings and company announcements filed around that date (see References). The completion of the transaction meant that blizzard stock ceased to trade on public exchanges in its prior form and ATVI shares were subject to the agreed cash conversion and delisting mechanics.
(Reporting note: As of Oct 13, 2023, according to SEC Form 8-K and public announcements, the acquisition closed.)
Business segments and operations
Activision Blizzard historically reported operations by primary operating groups that reflected the company’s product focus and monetization channels:
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Activision Publishing: Primarily console and PC titles and live-service franchises such as Call of Duty. Revenue drivers included new-game launches, seasonal content, microtransactions, and licensing.
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Blizzard Entertainment: PC/console and online franchises such as World of Warcraft, Overwatch, Diablo, and Hearthstone — historically strong in subscription and digital-content revenue.
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King: Mobile-first games and in-app monetization (Candy Crush and related titles), providing a steady, geographically diversified mobile revenue stream.
Geographic footprint: Activision Blizzard historically generated revenue globally, with substantial exposure to North America, Europe, and Asia-Pacific markets. Revenue drivers differed by region due to platform preferences (mobile vs. console/PC) and monetization dynamics.
Products and services spanned boxed and digital game sales, in-game purchases and microtransactions, subscriptions and subscriptions-adjacent services, digital distribution, esports, and licensing.
Stock listing and trading status
Ticker and exchange details
- Ticker symbol: ATVI (used by market participants to refer to Activision Blizzard common stock prior to delisting).
- Primary exchange: NASDAQ (historically), where ATVI was listed and quoted.
- Share class and ISIN: Activision Blizzard common stock was the publicly traded instrument; the ISIN assigned to the company’s common stock while listed was the standard U.S. ISIN for corporate common shares (consult primary filings or exchange records for the exact ISIN associated with ATVI at a given time).
Trading status, delisting and suspension
Major M&A developments impacted blizzard stock trading status. Specifically:
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Following acceptance of Microsoft’s acquisition terms by the board and shareholder approval processes, and after completing required regulatory clearances and closing steps, the company’s common shares were converted per the transaction agreement. As of Oct 13, 2023, with the close of the transaction, ATVI ceased to trade as a public equity and was delisted from the NASDAQ. (As of Oct 13, 2023, according to SEC Form 8-K and public announcements.)
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For investors, a delisting after a cash acquisition typically means former public shareholders received the agreed-upon cash consideration per share (or alternative consideration if specified), and the instrument in its prior public ticker form no longer trades on public exchanges. See the “Impact of acquisition / merger outcomes on shareholders” section below for more detail.
Market data and historical price performance
Note: Market metrics change continuously. Always confirm the latest figures via primary exchange quotes, company filings, and reputable financial platforms.
Key metrics (typical investor metrics to consult)
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Market capitalization: At the time the Microsoft offer was announced in January 2022, the transaction implied an enterprise-equity value near $68.7 billion for equity; market cap figures fluctuate with share price and outstanding shares.
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52-week high / low: Historical range values for ATVI were published and updated on equity portals prior to delisting; consult archived quotes from MarketScreener, MarketBeat, and other data vendors for specific date-stamped 52-week ranges.
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P/E ratio, dividend yield, beta, shares outstanding: These standard metrics were reported on financial data platforms and in company financials while ATVI was public. Because these values changed over time, readers should consult live platforms or archived filings for date-specific values.
(Reporting note: For point-in-time metrics prior to closing, see MarketBeat and Investing.com pages for ATVI as they report historical market-cap, P/E and other ratios for each trading day.)
Price history and volatility
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Historical trends: ATVI’s price history reflected both gaming-industry cycles and corporate-specific events. Major product releases, franchise performance (for example, the launch cadence of Call of Duty titles), quarterly results, and legal or regulatory developments drove short- to medium-term volatility.
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M&A-driven moves: The announcement of a large acquisition (Microsoft’s bid) typically compressed trading around the deal price and reduced float-driven volatility, as bidders and arbitrageurs priced in the offer terms and probability of closing. During long regulatory reviews, news items (approvals, inquiries, or blocks) caused spikes in volatility and led to notable intraday and multi-day price moves prior to transaction close.
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Comparisons: Relative performance versus peers (other large publishers and platform owners) depended on franchise exposure and growth profile — mobile-heavy peers often had different valuation multiples than console/PC-focused firms.
Financials and valuation
Investors and analysts historically valued blizzard stock using common approaches and looked at company financial statements to assess growth and profitability:
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Revenue scale and mix: Revenue came from product sales, digital content and services (including in-game purchases), and mobile monetization. The mix among these sources shaped margin profiles and growth expectations.
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Profitability trends: Gross margins and operating margins depended on the mix of digital vs. physical sales, platform fees, and costs of ongoing game development and publishing.
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Valuation methods: Analysts employed discounted cash flow (DCF) models, enterprise-value-to-sales, and price-to-earnings (P/E) and EV/EBITDA multiples to frame valuation. For M&A participants and arbitrageurs, the agreed takeover price commonly served as a near-term valuation anchor.
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Analyst price targets and consensus: Analyst coverage was available on platforms such as MarketBeat and Simply Wall St, where consensus ratings and target ranges were tracked. Coverage and price targets shifted materially during the period from the Microsoft announcement through regulatory reviews and into the close of the transaction.
(Reporting note: For recorded analyst consensus and price targets at specific dates, consult MarketBeat and Simply Wall St historical snapshots.)
Dividends and shareholder returns
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Dividend policy: Over time, shareholder returns came through a combination of any cash dividends (if declared), share repurchases, and the potential for takeover bids. Activision Blizzard’s capital-return programs and any dividend declarations were disclosed in investor relations materials and SEC filings.
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Buybacks and capital allocation: Activision Blizzard historically used buybacks at times to return capital. During an acquisition process, the buyer’s offer price for shares becomes the primary near-term return mechanism for public shareholders.
(Reporting note: Exact dividend rates, ex-dividend dates, and buyback authorizations are date-specific and recorded in company reports and SEC filings.)
Major shareholders and institutional ownership
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Institutional ownership: Prior to the acquisition close, large institutional investors such as major asset managers and passive funds often held material stakes in the company (for example, industry-standard holders like Vanguard and BlackRock were among top institutional shareholders, as reported on institutional-ownership trackers). These institutional holdings influenced voting outcomes required for merger approvals.
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Changes around M&A: Institutional stakes commonly shifted as the deal progressed — some funds increased positions to capture takeover arbitrage opportunities, while index funds and retirement-focused holders held positions tied to broader index allocations.
(Reporting note: For date-stamped institutional ownership tables and short-interest data, consult filings and data vendors such as MarketScreener and MarketBeat.)
Analyst coverage and market sentiment
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Coverage universe: Broker research and independent analysts tracked Activision Blizzard extensively because of its franchise portfolio and the high-profile Microsoft transaction. Analyst opinions ranged across “buy,” “hold,” and “sell” categorizations prior to the transaction — with many analysts shifting focus to deal-closing dynamics as regulatory outcomes became central.
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Sentiment drivers: Investor sentiment was shaped by product pipeline expectations (game launches and live-service revenue), the legal and workplace controversy timeline, and the regulatory outlook for the Microsoft acquisition.
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Consensus and price targets: Historical consensus price targets were published by platforms such as MarketBeat; those targets and ratings evolved through the announcement, review and closing phases.
(Reporting note: See MarketBeat and Simply Wall St for analyst consensus snapshots and historical rating trends.)
Regulatory, legal and reputational matters
Litigation and workplace controversies
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Workplace and conduct allegations: Beginning in 2021, Activision Blizzard faced material reputational and legal challenges stemming from workplace culture allegations and investigations. These matters were widely reported and generated regulatory scrutiny and employee- and public-facing actions. Such controversies created reputational risk and factored into short-term investor sentiment for blizzard stock.
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Legal proceedings and settlements: The company’s public disclosures and filings summarized material legal risks and any settlements or remediation steps. Such legal matters were cited by analysts as non-operational risks affecting valuation and franchise management.
(Reporting note: Reporting on these matters was covered by major financial outlets and referenced in the company’s SEC filings that documented legal contingencies and governance responses.)
Antitrust and regulatory review (M&A)
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Jurisdictional review: Microsoft’s proposed acquisition of Activision Blizzard encountered antitrust scrutiny across multiple jurisdictions. The outcome and timing of those reviews determined whether the acquisition would close, and under what remedies (if any) — which in turn directly affected the public pricing and trading of blizzard stock while the deal was pending.
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Outcome effects: When regulators issued conditional approvals, rejections, or required remedies, the market reacted accordingly. The final closing of the transaction (Oct 13, 2023) followed completion of the regulatory process and any required remedies or commitments.
(Reporting note: For precise actions and dates by competition authorities, consult regulatory press releases, filings and contemporaneous reporting.)
Impact of acquisition / merger outcomes on shareholders
When a public company like Activision Blizzard is acquired, shareholders experience specific, contractually defined outcomes:
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Cash consideration: In an all-cash take-private transaction, public shareholders who held shares at specified record times typically receive the offered cash per share (subject to any closing conditions and adjustments). For the Microsoft-ATVI transaction, the agreed $95.00 per share cash consideration was the principal conversion mechanism.
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Stock conversion and delisting: After closing, the target company’s shares cease to trade on public exchanges and are removed from listing — effectively ending public-market liquidity for the previously listed instrument. Former shareholders receive the deal consideration and must rely on the terms of the merger agreement and communications from the company and the acquiring firm for payment timing and tax implications.
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Options and derivatives: Equity derivatives (options, futures, ETFs) referencing the underlying public ticker were adjusted or settled according to exchange rules and clearinghouse procedures once a transaction closed and the underlying was delisted.
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Replacement opportunities: For investors seeking exposure to the gaming sector after a delisting, alternative public companies in the video-game industry remain available. For those wanting platform or ecosystem exposure, examining diversified ETFs or individual public peers is a practical path.
(Reporting note: For transaction mechanics and exact dates, see the company’s merger-related SEC filings and the proxy materials that described shareholder voting results and closing procedures.)
Investment considerations and risks
This section provides a neutral checklist of factors investors historically considered with respect to blizzard stock while it was public, and which remain relevant for evaluating similar opportunities or historical analysis:
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Franchise strength and IP: The enduring popularity and monetization potential of key franchises (e.g., Call of Duty, World of Warcraft, Candy Crush) determine revenue resilience and growth potential.
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Platform mix and monetization: Differences between mobile, console, and PC monetization (in-app purchases, subscriptions, box sales) affect margins and growth outlooks.
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Competitive landscape: Competition from other publishers, platform owners and mobile developers affects pricing power and user acquisition economics.
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Regulatory and legal risk: Ongoing litigation, workplace-related legal matters, and antitrust review of M&A activity can materially affect valuation and operations.
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M&A execution risk: The probability of deal completion, regulatory approvals and required remedies are core considerations in any takeover scenario.
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Valuation and liquidity: The price paid for shares in an acquisition often becomes a de facto valuation for the company; liquidity of the public instrument changes materially when a takeover is pending and especially after closing.
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Macroeconomic and industry cycles: Consumer spending trends, platform cycles (console hardware refreshes), and advertising/monetization environment influence near-term performance.
This checklist is informational and not investment advice. Always rely on primary filings, up-to-date quotes, and licensed advisors for action.
How to follow and verify live stock information
To verify any live or historical status of blizzard stock (ATVI) and related corporate events, use primary and reputable sources:
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SEC filings: Forms 8-K, 10-Q, 10-K, 14A (proxy statements), and merger-related documents provide authoritative disclosures and transaction mechanics.
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Company investor relations: Official press releases and investor pages contain announcements, closing confirmations and shareholder communications.
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Exchange notices and delisting communications: The NASDAQ and other exchanges post listing and delisting notices; these are final sources for trading-status changes.
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Financial data portals and archival services: MarketScreener, MarketBeat, Investing.com, Simply Wall St and similar platforms maintain historical price and ownership data; use them for date-stamped snapshots.
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Brokerage platforms: Retail brokerages (including Bitget’s trading interface where available) provide live quotes, historical charts and corporate action notices. If you use an online broker to monitor equities historically, ensure your broker supports the desired instrument or provides archived data for delisted tickers.
(Platform note: For users seeking trading or market tools, Bitget provides market data and trading services tailored to its supported instruments.)
See also
- Electronic Arts (EA)
- Take-Two Interactive (TTWO)
- NetEase (NTES) and other global gaming companies
- Microsoft (MSFT) in the context of video-game industry M&A
- Stock market delisting and tender offers
- Shareholder consent solicitations and proxy voting processes
References and sources
This article draws on company filings, financial-data aggregators and press reporting. Readers should consult primary filings and the cited sources for date-stamped verification. Selected references used to compile this guide include:
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Forbes — Activision Blizzard company profile (company background and franchises). (Reporting note: reference accessed in reporting windows covering corporate history.)
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MarketBeat — ATVI stock page (analyst coverage, historical price snapshots). (As of various snapshots; see MarketBeat for time-stamped metrics.)
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Robinhood — ATVI overview (retail-facing summary and metrics). (As archived while ATVI was listed.)
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Stock-Analysis-On.net — financial analysis and historical metrics.
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MarketScreener / MarketScreener UK — share price, news and corporate-event timelines.
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Simply Wall St — stock reports and historical analyst notes.
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AAII analysis article — discussion of investment implications during merger and legal developments.
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Investing.com — live quote and historical metrics (archived for delisted instruments).
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SEC filings (Forms 8-K, merger-related filings) — (As of Oct 13, 2023, according to the company’s SEC filings, the acquisition closed.)
Reporting-date examples used in this article:
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As of Jan 18, 2022, multiple outlets reported Microsoft’s announcement to acquire Activision Blizzard for a per-share price of $95.00, implying a roughly $68.7 billion equity value.
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As of Oct 13, 2023, according to SEC filings and public announcements, Microsoft completed the acquisition of Activision Blizzard and the company’s common shares were converted per the transaction agreement; blizzard stock (ATVI) ceased to trade in its prior publicly listed form.
(For exact filings and time-stamped documents, consult the SEC’s EDGAR database for the company’s 8-Ks, proxy statements and merger filings.)
Actionable next steps and where to learn more
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To verify any specific numeric metric (market cap, 52-week range, dividend history, or institutional holdings) for a particular date, consult the SEC filings and archived pages on MarketBeat or MarketScreener for that date.
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If you track public equities or want market tools for equities and digital assets, consider using a trusted trading platform; Bitget offers market information and trading tools that support research workflows. For web3 wallets connected to trading and token custody, Bitget Wallet is a recommended product within Bitget’s ecosystem.
Further exploration: Explore the company’s historical investor-relations archive and SEC filings to examine quarter-by-quarter results, the proxy materials tied to the acquisition vote, and the notices that describe the mechanics of shareholder payments at deal close.
Final note: This article is informational and neutral in tone. It summarizes historical corporate events and investor-relevant details relating to what market participants refer to as blizzard stock. For trading, investment decisions or tax implications related to corporate actions, consult licensed financial, tax or legal professionals and the original SEC filings and company announcements.





















