sobr stock: Company profile and stock guide
SOBR (SOBR Safe, Inc.)
sobr stock appears early in this overview because investors and researchers searching for "sobr stock" are typically seeking a clear, neutral company and market profile. This article outlines SOBR Safe, Inc., the Nasdaq‑listed issuer behind non‑invasive transdermal alcohol detection and identity solutions, summarizes key products and technology, and explains how the business is structured and traded. Readers will understand where to find official filings and market quotes and what typical risks and investor considerations surround sobr stock.
Company overview
SOBR Safe, Inc. (ticker SOBR) develops non‑invasive transdermal alcohol detection hardware and cloud reporting software for identity verification and alcohol monitoring. The company’s product family — including SOBRcheck (stationary kiosks), SOBRsure (wearable bands), and the SOBRsafe platform — is intended for behavioral health, judicial monitoring and probation, fleet and occupational safety, and consumer use. SOBR Safe is headquartered in the United States.
sobr stock: the ticker SOBR trades on the Nasdaq exchange and is categorized in electronic equipment and instruments / medical device adjacent markets.
History
SOBR Safe was founded to commercialize transdermal alcohol sensing technology intended to offer a non‑invasive alternative to breath‑based screening. Key corporate milestones include product development and field pilots for SOBRcheck and SOBRsure, commercial rollouts to select enterprise and judicial customers, and the company’s public listing on the Nasdaq exchange under the ticker SOBR.
As of 2026-01-25, according to company investor materials and major market pages, SOBR completed key financing steps and public reporting required of Nasdaq‑listed firms. For detailed milestone dates and transaction terms (such as any IPO, direct listing or capital raises), consult the SOBR Safe investor relations page and SEC filings.
Products and technology
SOBRcheck
SOBRcheck is a stationary, touch‑based alcohol screening and identity verification kiosk designed for high‑throughput locations such as clinics, treatment centers, workplaces, and court facilities. The device is intended to read transdermal alcohol signals from touch interaction, verify identity through optional biometric or credential checks, and provide an immediate pass/fail result or more detailed readings into the SOBRsafe reporting platform.
SOBRsure
SOBRsure is a wearable transdermal alcohol monitoring band developed for continuous or near‑continuous monitoring of alcohol biomarkers through the skin. The band is intended for supervised programs, probation and court mandates, behavioral health programs, and enterprise use cases such as fleet safety and workplace compliance.
SOBRsafe software platform
The SOBRsafe cloud platform aggregates data from SOBRcheck kiosks and SOBRsure wearables. It provides enterprise dashboards, automated reports for judicial or clinical administrators, alerts for threshold events, and APIs for integration with case management and fleet telematics systems. The platform is a recurring‑revenue opportunity through subscriptions or per‑device reporting fees.
Business model and markets
SOBR Safe’s revenue model typically combines hardware sales (kiosks and wearables), recurring software subscriptions or SaaS‑style reporting fees, consumables and support, and channel partner revenue splits. Primary target markets include:
- Judicial and probation monitoring programs that need verified alcohol monitoring without invasive testing.
- Behavioral health and treatment centers seeking ongoing compliance verification for patients.
- Fleet operators and commercial drivers where alcohol detection supports safety programs.
- Occupational safety programs in high‑risk industries.
- Consumer and clinical trial applications where non‑invasive monitoring is preferred.
Go‑to‑market channels include direct enterprise sales, distribution partners and resellers, managed service relationships with monitoring providers, and integrations with case management or telematics vendors. For smaller customers, direct purchases of devices with subscription reporting are also marketed.
Investors looking at sobr stock should consider the balance between upfront device sales and recurring software revenue when modeling growth and margin profiles.
Corporate affairs
Headquarters and facilities
SOBR Safe is headquartered in the United States. The company’s investor materials list its primary corporate office and any production or research facilities used in hardware development and assembly. For exact addresses and facility details, consult the company IR page and filings.
Management and board
The corporate affairs section on the company website and SEC filings contains executive biographies for the CEO, CFO, and other key officers, plus board member profiles. For an up‑to‑date list of named executives and directors, and their biographies, see the investor relations site and the latest proxy or 10‑K filing.
Stock listing and trading information
sobr stock trades on the Nasdaq exchange under the ticker SOBR. As a small‑cap Nasdaq listing, SOBR typically exhibits characteristics common to lower‑priced equities: comparatively low market capitalization, episodic spikes in trading volume, and higher percentage volatility relative to large‑cap names.
As of 2026-01-25, according to major market quote pages and the Nasdaq listing overview, SOBR is a lower‑market‑cap stock with trading patterns that include occasional high‑volume sessions driven by news or retail interest. Real‑time quotes, current market cap, bid/ask spreads and recent volume figures should be obtained from the Nasdaq quote page or live financial quote platforms.
sobr stock has historically shown large percentage intraday moves during news releases, product announcements, or financing updates — a pattern common to micro‑cap and low‑float names. Investors and researchers should be aware of liquidity constraints and the potential for wide spreads.
Financial performance
Key financial metrics
Key metrics for analyzing SOBR Safe include revenue, gross margin, operating expenses (R&D and SG&A), net income or loss, cash and cash equivalents, shares outstanding, market capitalization, earnings per share (EPS), and working capital. Historical public filings typically show where revenue is trending and whether recurring software revenues are growing relative to one‑time device sales.
As of 2026-01-25, according to the company’s most recent quarterly filings and company summaries, SOBR’s historical results have included limited revenue relative to larger medical device companies and recurring operating losses as the company invests in product development and go‑to‑market activities. For exact figures (revenue, net loss, cash on hand), consult the latest 10‑Q or 10‑K on EDGAR and the SOBR Safe investor relations page.
Quarterly and annual results
Quarterly and annual results should be reviewed via the company’s earnings releases, 10‑Q and 10‑K filings, and investor presentations. Important details to note in earnings documents include: revenue by segment (hardware vs. software/services), gross margins on device sales, ARR or subscription metrics for SOBRsafe, R&D and sales expense trends, and cash runway estimates. Company press releases and the investor relations presentations may also highlight customer wins, pilots, or contract awards.
Investors researching sobr stock must rely on the latest filings for verifiable quantitative data.
Share structure and ownership
Key ownership and share structure items for SOBR Safe include:
- Total shares outstanding, which determine market capitalization when multiplied by the current share price.
- Public float and any noted low‑float characteristics that can amplify volatility.
- Insider ownership (executives and directors) and significant institutional holders identified through 13F filings or the company’s proxy statements.
- Recent dilutive financings such as registered direct offerings, at‑the‑market (ATM) programs, or private placements that increase share count.
- Transfer agent details are available in SEC filings and the investor relations site.
As of 2026-01-25, public materials indicate that SOBR has a share structure subject to dilution risk if capital raises occur, and some reporting suggested a modest institutional ownership footprint with meaningful insider holdings. For exact percentages, see the company’s latest 10‑K, proxy, and the detailed holders sections on major finance portals.
Recent developments (news and corporate actions)
As of 2026-01-25, according to the SOBR Safe investor relations page and major financial news portals, recent developments to monitor include:
- Product launches and commercial deployments of SOBRcheck and SOBRsure in new markets or with new channel partners.
- Investor presentations and participation at industry conferences describing commercial traction and clinical validations.
- Capital raises or registration statements that affect share count and cash runway.
- Management changes or appointments disclosed via press release or 8‑K filings.
For up‑to‑date, verifiable developments, always cite the company’s press releases and SEC filings. Example phrasing for updates: "As of 2026-01-25, according to the company investor relations release dated [specific date], SOBR announced..." Ensure the specific press release date and text are used when quoting.
Market reception and investor interest
sobr stock draws interest from retail investors and social trading communities where users discuss small‑cap equities. Platforms such as StockTwits and discussion threads on charting services often show idea posts and short‑term trade hypotheses. Analyst coverage for smaller micro‑cap stocks is typically limited; professional research may be sparse and coverage intermittent.
Retail‑driven volume spikes, short‑term momentum trades, and promotional disclosures can affect price action in sobr stock. Traders and observers often monitor social feeds, charting services, and trade volume alerts for sudden activity. Publicly available sentiment and idea boards are useful for gauging retail interest but are not a substitute for company filings and fundamentals.
Risks and controversies
sobr stock carries multiple typical small‑cap and industry‑specific risks. Common risk categories include:
- Financial risk: limited historical revenue and recurring net losses can require additional capital raises, which may dilute shareholders.
- Liquidity and volatility: low float and modest daily volume can result in wide spreads and abrupt price moves.
- Execution risk: commercialization of medical‑adjacent hardware requires reliable manufacturing, supply chain management, and salesforce deployment.
- Regulatory risk: alcohol monitoring devices and identity verification solutions may face regulatory review, certification requirements, or changing standards across jurisdictions.
- Market acceptance: adoption by judicial systems, clinicians, or enterprise customers can be slow and dependent on validation studies and procurement cycles.
- Management concentration: dependence on a small executive team or key technical personnel can be a single‑point risk.
These risks are typical for early commercial stage hardware/software companies and should be evaluated against publicly filed disclosures.
Regulatory and legal matters
SOBR Safe’s products intersect with regulated use cases (judicial monitoring, healthcare) and therefore may be subject to:
- Medical device regulations or certification in certain jurisdictions.
- Privacy and identity verification rules when biometric or personal data are collected and stored.
- Contractual and liability considerations when monitoring is used for court or employment decisions.
Material regulatory approvals, compliance milestones, or ongoing litigation will appear in SEC filings and company press releases. As of 2026-01-25, consult the latest 10‑K, 8‑K, and press releases for any new regulatory or legal disclosures.
Corporate governance and investor relations
SOBR Safe discloses governance practices, governance documents and investor relations contacts through its IR materials and SEC filings. Key items for investors include:
- Locations of 10‑K, 10‑Q, and 8‑K filings on EDGAR.
- Proxy statements for executive compensation and director elections.
- Investor contacts listed on the company IR page for requests and institutional inquiries.
Investors or analysts seeking clarifications on financials or business metrics should use the investor relations contact points and review the company’s latest filings for authoritative data.
See also
- Alcohol monitoring devices
- Electronic monitoring in probation
- Wearable biosensors
- Micro‑cap and penny stocks (market structure and risks)
References
As of 2026-01-25, the following sources are primary reference points for SOBR Safe and sobr stock information:
- SOBR Safe, Inc. — Investor Relations (company press releases, presentations and filings)
- U.S. SEC EDGAR filings (10‑K, 10‑Q, 8‑K and proxy statements)
- Nasdaq listing and company overview pages
- Yahoo Finance — SOBR profile and quotes
- TradingView — NASDAQ:SOBR quote and charting ideas
- CNBC — company quote/profile
- Robinhood — SOBR profile and market data
- Webull — NASDAQ:SOBR data
- SoFi — SOBR profile and key stats
- StockTwits — SOBR symbol feed and social sentiment
Each quantitative statement in this article should be validated against the most recent filings and real‑time market quotes from the above sources.
External links
- SOBR Safe, Inc. — Investor Relations (official company site)
- Nasdaq — SOBR quote page
- Yahoo Finance — SOBR profile and charts
- TradingView — NASDAQ:SOBR
- CNBC — SOBR quote/profile
- Robinhood — SOBR profile
- Webull — SOBR market page
- SoFi — SOBR overview
- StockTwits — SOBR symbol feed
Note on data and timing: As of 2026-01-25, market metrics such as market capitalization, daily trading volume, and current share price for SOBR are provided on live quote pages. For example, market pages and the Nasdaq listing page report up‑to‑date market cap and volume numbers that can change intraday; consult those pages for verified, real‑time values. Company financial metrics (revenue, net loss, cash) should be referenced from the latest 10‑Q or 10‑K.
Call to action: For live quotes, filings and verified investor materials about sobr stock, consult SOBR Safe’s official investor relations materials and the Nasdaq listing page. If you follow public markets, consider monitoring social discussion feeds, charting platforms and official filings for timely updates. Explore more market tools and portfolio services via Bitget for broader market coverage.






















