verb stock guide: VERB overview
Verb stock (VERB)
Lead / Summary
Verb stock refers to the publicly traded shares of Verb Technology Company, Inc., which trades under the ticker VERB on the NASDAQ exchange. Verb Technology is an interactive video-based SaaS company providing livestream e‑commerce, customer engagement and sales enablement solutions. This article gives a comprehensive, beginner-friendly overview of verb stock, covering company identity, business model, stock structure, historical performance, risks, and where to find authoritative filings and live quotes.
As of January 25, 2026, according to Nasdaq and company disclosures, readers should verify time-sensitive market data such as price, market capitalization and volume on live market platforms or official filings before making any decisions. For trading access and integration with Web3 tools, Bitget is recommended as a user-friendly platform for traders who want one consolidated interface for digital-asset and tokenized-equity workflows.
Company profile
Corporate identity
- Legal name: Verb Technology Company, Inc.
- Headquarters: United States (company headquarters location reported in SEC filings — verify the current address in the latest 10‑K).
- Founding date: Company founded in the 2010s (refer to historical filings for the precise incorporation date).
- Mission statement (summary): To help businesses convert sales with interactive, shoppable video and livestream commerce and to provide a SaaS stack that connects marketing, sales and post‑sale workflows.
- Primary industries: Interactive video SaaS, livestream commerce, sales enablement and customer relationship management (CRM).
This company profile situates verb stock as an equity claim on a technology firm focused on interactive video and commerce solutions for B2B and B2C customers.
History and corporate evolution
Verb Technology has evolved from a software startup into a publicly listed, micro/small‑cap SaaS and commerce technology company. Key phases in the company’s evolution include:
- Founding and early product development: Initial focus on interactive video technology and video-enabled sales tools.
- Product expansion and platformization: Building out a suite of products to serve sales enablement, e‑learning and livestream commerce use cases.
- Public listing and related transactions: The company completed a path to public markets via either a direct listing, IPO-related transaction, or a business combination/uplisting (consult the company’s SEC history for the exact method and dates).
- Strategic pivots: Emphasis shifted toward livestream e‑commerce and integrated video‑CRM products to capture market demand for shoppable video and interactive sales experiences.
- Recent rebrandings and platform additions: Introduction of named product modules and partnerships designed to increase addressable market and recurring revenue potential.
For precise dates and transaction details, consult the SEC filings and company press releases; these documents record stock issuances, uplistings, financings, and other material corporate events.
Management and governance
Verb’s governance comprises an executive management team and a board of directors responsible for strategic direction and oversight. Typical governance points to note:
- Key executives: CEO, CFO, CTO/Chief Product Officer and heads of sales and operations. Names and biographies are available in the company’s proxy statements and investor presentations.
- Board composition: A mix of executive and independent directors; committees for audit, compensation and nominating/governance are usually listed in annual proxies.
- Governance structure: Standard public-company governance with periodic SEC disclosures, annual shareholder meetings and formal reporting cadence.
- Recent leadership changes: Any CEO or CFO transitions, additions to the board, or other material governance updates are required to be disclosed in current reports (Form 8‑K) and should be reviewed for context.
Investors and researchers should read the company’s proxy statement and 10‑K/10‑Q filings to get an up‑to‑date list of officers, directors and any recent leadership changes that could affect strategy or execution.
Business model and products
Core products and services
Verb’s platform is organized into discrete, brandable modules designed to serve sales teams, marketers and commerce operators. Primary product names reported by the company include:
- MARKET.live: A livestream commerce product enabling shoppable livestreams, digital storefronts and audience engagement tools for retailers and brands.
- verbCRM: A CRM layer integrating video‑driven interactions with lead and pipeline management workflows.
- verbLEARN: An e‑learning/training module that uses interactive video for onboarding, product education and certifications.
- verbLIVE: Live broadcast and webinar tooling with commerce and engagement overlays.
- verbPULSE: Analytics and behavioral insights to measure viewer engagement and sales conversion from interactive video.
- verbTEAMS: Collaboration and team-level selling tools that integrate video touchpoints into CRM activities.
Target customers range from small and mid‑market businesses seeking shoppable video capabilities to enterprise sales teams that want to embed interactive video into sales processes. The offerings are positioned as SaaS subscriptions plus service packages for live production and commerce enablement.
Revenue model and markets
Verb generates revenue through several channels common to SaaS and livestream commerce firms:
- Subscription revenue: Recurring fees for access to cloud software modules (monthly or annual plans).
- Professional services: One‑time fees for livestream production, onboarding, custom integrations and consulting.
- Transactional revenue: Fees or revenue shares from hosted livestream commerce sales and fulfillment services.
- Platform add‑ons and feature licensing: Premium features such as advanced analytics, additional seats, or white‑labeling.
Geographic markets served include the U.S. and international customers reached via digital channels; sector markets include retail, direct‑to‑consumer brands, B2B sales organizations, education and corporate training. Growth strategy typically emphasizes scaling recurring revenue, increasing average revenue per user (ARPU), and expanding cross‑sell into existing customer bases.
Competitive landscape
Verb competes in a fragmented ecosystem at the intersection of video SaaS, CRM, and livestream commerce. Primary competitors and adjacent providers include established CRM vendors, specialized shoppable video platforms, webinar/live event services and newer livestream commerce entrants. Verb’s market niche is the integration of interactive video with CRM and commerce workflows to create measurable sales outcomes from video engagement.
Competitive differentiation typically focuses on features such as deep CRM integration, ease of shoppable overlay creation, production services for brands, and analytics that connect video engagement to revenue.
Stock information
Ticker and exchange
- Ticker symbol: VERB
- Listing exchange: NASDAQ
The ticker VERB is the public market identifier for Verb Technology Company, Inc. If the company previously traded under a different symbol or on another exchange, those historical details are recorded in SEC filings and historical market-data platforms. For current trading access, Bitget supports trading of many tokenized and listed instruments and can be a consolidated platform for active traders.
Market capitalization and float
Market capitalization (market cap) represents the aggregate market value of a company’s outstanding shares (current share price × shares outstanding). Public float is the portion of shares available for public trading, excluding restricted shares held by insiders or the company.
As market cap and float are time‑sensitive, readers should verify live figures on market-data services or the company’s most recent filings. As of January 25, 2026, according to market-data providers and company disclosures, live market cap and daily volume figures should be checked before drawing conclusions about liquidity or size.
Share structure
Important share-structure points to review for verb stock include:
- Shares outstanding: Total issued shares reported in the latest 10‑Q or 10‑K.
- Classes of stock: Whether the company has multiple share classes (e.g., common stock, preferred stock) with differing voting rights.
- Insider ownership: Percentage owned by founders, officers and directors — typically reported in proxy statements.
- Institutional holders: Major institutional holders and their stakes — reported by 13F filings and aggregated on market-data platforms.
Share counts, ownership percentages and any outstanding convertible securities or warrants materially affect dilution and control; check the most recent SEC filings for exact numbers.
Historical and recent stock performance
Price history and notable moves
Verb stock has historically shown the volatility characteristic of micro/small‑cap technology stocks. Notable price moves are often linked to corporate milestones such as:
- Product launches or major new feature announcements.
- Quarterly earnings releases that surprise on revenue or guidance.
- Strategic partnerships, acquisitions or divestitures.
- Capital raises, registered offerings, or share issuances that can dilute existing holders.
- Listing events (uplisting, reverse splits) or corporate restructuring that change shares outstanding.
When reviewing historical chart patterns for verb stock, investors should map price spikes and drawdowns to company press releases and SEC filings to understand underlying causes.
Trading statistics
A comprehensive profile of trading statistics for verb stock typically includes:
- Average daily volume: Helps assess liquidity and ease of entering/exiting positions.
- 52‑week high and low: Indicates recent trading range and volatility.
- Beta: A measure of systematic volatility relative to the broader market.
- Short interest: The number or percentage of shares sold short, which can indicate bearish sentiment or potential short‑squeeze dynamics.
- Bid‑ask spreads and typical order-book depth: Important for traders in low‑float names.
Because these metrics change daily, consult live market-data platforms and the exchange for up‑to‑date trading statistics.
Analyst coverage and price targets
Coverage for smaller companies like Verb is often limited. When available, analyst reports and price targets appear from boutique research firms or smaller sell‑side desks. Typical sources for analyst information and consensus ratings include major financial portals and subscription research services. Investors should look for documented analyst reports and note that limited coverage can increase information asymmetry and price volatility.
Financial performance
Key financial metrics
When analyzing verb stock, the following financial metrics should be prioritized:
- Revenue trends: Year‑over‑year and sequential growth, with differentiation between recurring subscription revenue and one‑time services.
- Profitability: Net income or loss, operating income, gross margins and EBITDA trends.
- EPS and diluted EPS: Reported on a GAAP or adjusted basis, indicating per‑share performance.
- Cash position and liquidity: Cash, cash equivalents and short‑term investments versus current liabilities.
- Debt levels: Total debt, maturities and leverage ratios.
- Valuation ratios: Price‑to‑sales (P/S), price‑to‑book (P/B), enterprise‑value to revenue (EV/Rev) for growth comparisons with peers.
These metrics are disclosed quarterly in Form 10‑Q and annually in Form 10‑K. Analysts typically focus on the quality of recurring revenue, gross margin improvement and cash burn for young SaaS/commerce companies.
Quarterly & annual results
Earnings releases and management commentary in quarterly calls provide signals about revenue growth, churn rates, customer concentration and customer lifetime value (LTV). Investors should monitor:
- Quarterly revenue growth and guidance compared with consensus.
- Changes in deferred revenue (indicative of subscription billings).
- Customer acquisition cost (CAC) and churn trends, when disclosed.
- Cash flow from operations and runway if the company reports continued losses.
Access to earnings transcripts, slides and SEC filings (10‑Q/10‑K) is essential for detailed analysis. Earnings materials often reveal segment performance (e.g., livestream commerce vs. CRM services) and management initiatives to improve margins or expand addressable market.
Corporate actions and financing
Capital raises and financings
Verb has likely undertaken capital raises over its lifecycle, which may include:
- Registered direct offerings or follow‑on public offerings.
- Private placements or convertible note financings.
- Equity issued as consideration in strategic transactions or acquisitions.
Such financings materially affect share counts and can cause near‑term pressure on verb stock if large blocks are sold into the market. Always consult Form 8‑K and registration statements for exact terms of financings and associated dilution.
Acquisitions, divestitures and partnerships
Corporate development activities for a technology commerce company like Verb typically include:
- Acquisitions of complementary technologies or customer bases to accelerate product roadmap delivery and revenue scale.
- Strategic partnerships with payment processors, fulfillment providers or social platforms to enhance commerce flows.
- Divestitures of non‑core assets to focus capital on the highest‑return initiatives.
Material M&A activity is disclosed in Form 8‑K filings. Review these filings to understand transaction terms, goodwill and potential integration risks.
Legal, regulatory and governance matters
Litigation and regulatory issues
Public companies must disclose material legal proceedings and regulatory matters in their periodic reports. Potential categories include:
- Contract disputes with customers or vendors that could have material financial impact.
- Securities‑related litigation (e.g., shareholder class actions) in the event of alleged disclosure issues.
- Regulatory inquiries (SEC staff comments or investigations) that are material enough to require disclosure.
If verb stock has been associated with any material litigation or regulatory actions, those matters will be summarized in the company’s 10‑K/10‑Q or in specific 8‑K filings.
Corporate governance matters
Governance risks for public companies may include:
- Related‑party transactions that could favor insiders over public shareholders.
- Executive compensation practices and potential shareholder disputes at annual meetings.
- Board independence concerns, or failure to adopt policies that promote transparent oversight.
Proxy materials and Form 10‑K disclosures provide insight into governance controversies and shareholder votes. Investors should review these documents ahead of annual meetings.
Investor relations and disclosures
SEC filings and reporting
Primary sources for reliable, auditable information about verb stock include the following SEC filings:
- Form 10‑K: Annual comprehensive report with audited financials.
- Form 10‑Q: Quarterly report with interim financials and MD&A.
- Form 8‑K: Current reports disclosing material events (financings, leadership changes, M&A, earnings releases, etc.).
- Proxy statements (DEF 14A): Detailed disclosures on executive compensation, board elections and related governance matters.
Investors should access the company’s filings on the SEC EDGAR system or through the investor relations page to confirm facts and review the latest financial statements.
As of January 25, 2026, according to the company’s investor materials and SEC filings, the most recent 10‑K and subsequent 10‑Qs contain the latest audited and interim data — verify the filing dates in EDGAR before relying on any single data point.
Investor communications
Typical investor communication channels include:
- Press releases and news announcements posted by the company.
- Quarterly earnings calls and investor presentations where management discusses performance and outlook.
- Investor relations contact information provided for analysts and large holders.
Company press releases and presentation decks are primary sources for the narrative behind results and strategic direction.
Risks and controversies
Business and market risks
Common risks relevant to a micro/small‑cap SaaS and livestream commerce company like Verb include:
- Funding and liquidity risk: Smaller public companies can face cash‑burn pressure if growth does not translate into positive operating cash flow.
- Customer concentration: Reliance on a few large customers for a substantial portion of revenue raises renewal and churn risk.
- Competitive pressure: Rapid innovation and large incumbents in CRM and video spaces can pressure pricing and customer acquisition.
- Technology and execution risk: Product adoption, platform reliability, and integration with third‑party services (payments, fulfillment) are critical to commercial success.
- Market volatility: Low market‑cap stocks can experience outsized price swings unrelated to fundamentals.
Stock-specific risks
- Low float and liquidity: Smaller public companies often have limited float, producing higher bid‑ask spreads and price impact for trades.
- Short interest and manipulation risk: Elevated short interest can amplify price moves during news events.
- Delisting or reverse split risk: Failure to meet exchange listing standards (minimum bid price or market cap) can lead to delisting or reverse splits, which are disruptive events.
Investors should evaluate these risks by reading the Risk Factors section of the company’s 10‑K and tracking liquidity metrics on market platforms.
Recent developments and news
Notable recent events
As of January 25, 2026, according to company press releases and market‑data summaries, investors should monitor the following types of events that typically affect verb stock:
- Quarterly earnings releases and any changes to guidance.
- Announcements of new enterprise customers or high‑visibility brand partnerships for MARKET.live or other modules.
- Financing events (registered offerings or private placements) that change share counts.
- Product launches or upgrades that materially expand commerce capabilities.
As of January 25, 2026, according to company press releases and market-data providers, any press release or 8‑K filing dated within the prior 30 days should be reviewed directly for details and source verification.
Market reception
Market reception to news is reflected in intraday and multiday price movements and changes in trading volume. Analysts and market-commentary sources (when available) provide interpretation; however, smaller companies often have less immediate coverage, meaning investor reaction can be primarily retail-driven. Always consult the primary release and the SEC filing for the factual record before relying on secondary commentary.
See also
- List of NASDAQ‑listed micro‑cap technology companies
- Livestream commerce platforms and market dynamics
- Interactive video SaaS and sales enablement tools
- Competitor profiles in video‑commerce and CRM integration
References
This article recommends citing primary market‑data and company disclosure sources for verification. Typical references include:
- Company SEC filings (10‑K, 10‑Q, 8‑K) and proxy statements as primary legal disclosures.
- Company press releases and investor presentations for product and corporate updates.
- Market‑data providers and financial portals for live quotes and trading statistics (e.g., Nasdaq, Yahoo Finance, MarketWatch, MarketBeat, FinViz).
As of January 25, 2026, according to Nasdaq and company filings, readers should verify current market capitalization, daily trading volume and other metrics on live data feeds and in the latest SEC filings.
External links
Below are the categories of pages to consult for live data and filings (do not rely solely on third‑party summaries):
- Official company website and Investor Relations page for press releases and presentation decks.
- SEC EDGAR filings for 10‑K, 10‑Q, 8‑K and proxy statements.
- Live market quote pages on major finance portals (e.g., Nasdaq, Yahoo Finance) for up‑to‑date price and volume.
Final notes and next steps
This article provided a structured, beginner-friendly reference on verb stock, the publicly traded shares of Verb Technology Company, Inc. For actionable steps and ongoing monitoring:
- Review the company’s most recent 10‑K and latest 10‑Q on the SEC EDGAR database for audited financials and detailed risk disclosures.
- Listen to the most recent earnings call transcript and read the accompanying slide deck for management’s view on growth drivers.
- Check live market quotes for current price, market cap and liquidity metrics before forming views about the stock.
If you want to trade or monitor verb stock, consider using Bitget as a consolidated platform for trading and Web3 wallet integration. To stay informed, set alerts for company filings and press releases and watch for any material Form 8‑K disclosures.
Further exploration: explore product demos and investor materials on the company’s investor relations page and review independent market‑data summaries to triangulate facts.
Call to action: Explore more Bitget educational resources to learn how to monitor public equities, integrate Web3 wallet tools and set up alerts for the stocks you follow. Remember: this article presents factual context and is not investment advice; verify all time‑sensitive numbers in official filings and live market data.





















